A deeper look at channels: Targetable channels (Part III of III)

During the past 2 weeks, we walked you through the basics of URL and custom channels. In the final episode, Laurence Moore talks about the two ways in which advertisers can target your website: contextual and placement targeting. You'll also learn how to make your channels targetable by advertisers and label them with information such as size, location, and audience so the advertiser can easily find your channels and make an informed decision when choosing to target your site.



Thank you for watching the videos in our channels series, we hope you found them useful. If you'd like to watch more videos from the AdSense team, visit our official channel on YouTube.

Posted by Dia Muthana - Inside AdSense Team